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WSJ: Nintendo shifts part of production from China to SEA, and starts production for two new Switch SKUs

Purist

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Purist

Purist 134

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TOKYO— Nintendo Co. NTDOY -2.42% is shifting some production of its Switch videogame console to Southeast Asia from China to limit the impact of possible U.S. tariffs on Chinese-made electronics, said people who work on Nintendo’s supply chain.

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The Wall Street Journal reported in March that Nintendo planned to update the Switch this year with two new models. One is set to look similar to the current model with beefed-up components, while the other is expected to be a less-expensive model with a new look. 

People involved in the supply chain said production in Southeast Asia has started for the Switch, including the current type and the two new models, suggesting Nintendo is getting ready to introduce them soon. They didn’t give specific volume figures but said Nintendo wanted to have enough units to sell in the U.S., the largest market for videogame consoles, when the new products go on the market.

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Switch Pro coming this year B)

 

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Purist

Purist 134

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Just now, Bodycount N said:

Hell Yes. :bow: 

 

Nintendo is doing big things right now. Return to form or what? The #1 HW and games manufacturer in the world right now. 

 

Sony, Move the fuck over. :bow: 

No doubt their hardware sales going to get a major boost with 2 new Switch models launching this holiday.  I wonder how high they can go when there is no signs of slowing down even for the current model. Really impressive stuff.

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jehurey

jehurey 3,230

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The topic header made it seem they moved production from China to Seattle.

 

Southeast Asia is probably going to be Malaysia. Hope the products are well-assembled. I'm fairly certain that the components are still being manufactured in China/Taiwan and then just shipped to Malaysia for assembly, and then shipped worldwide. That gets around any Chinese tariffs.

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