Business Insider: Microsoft is building an ad program that will let brands advertise in Xbox games (TLHBFR!!)

[bhytre 2,753]

Well, at least the console will play something  

[Goukosan 2,249]

2 hours ago, -GD-X said:

Ad Pass

[TLHBO 2,160]

They're trying to defend it by saying it's free to play....except you still need to pay for XBL Gold to access free-to-play multiplayer games

 

Lemshits get milked harder than any other faction.

[TLHBO 2,160]

11 hours ago, FIREPOWER said:

I’ve seen the same damage control from lemshits on Twitter too. What a fucking sad bunch. This is why Xbox is a joke and loses every generation. It’s got some of the cringiest and most pathetic asslicking fanboys out there that will take anything from their overlords.

DynaFlop described to a T

[JonDnD 2,608]

9 hours ago, TLHBO said:

They're trying to defend it by saying it's free to play....except you still need to pay for XBL Gold to access free-to-play multiplayer games

 

Lemshits get milked harder than any other faction.

No you dont.

[Remij 4,670]

https://www.businessinsider.com/sony-plans-to-sell-advertising-in-playstation-games-2022-4

 

Sony is working on a plan to put ads inside PlayStation games, sources said, similar to a move by Microsoft to run ads in Xbox.
Three people who are involved in the plans said Sony is doing testing with adtech partners to help game developers create in-game ads through a software developer program. The idea is to encourage developers to keep building free-to-play games, which have soared in the pandemic, by giving them a way to monetize them, they said.

 

Three people who are involved in the plans said Sony is doing testing with adtech partners to help game developers create in-game ads through a software developer program. The idea is to encourage developers to keep building free-to-play games, which have soared in the pandemic, by giving them a way to monetize them, they said.

 

 

Quote

The new effort, expected to launch by end of 2022, would put ads inside PlayStation games themselves, to be sold via a private marketplace, the sources said. The goal is for the ads to appear like they're part of the game, like digital billboards in sports stadiums. Formats could include ads that give viewers rewards for watching ads and promotions for in-game items like avatar skins.
 

 

Sony hasn't decided if it would take a cut of the revenue, the sources said; one said it's also considering charging developers and publishers for data on consumer activity on the PlayStation.

Sources said Sony started talking about building the PlayStation ad program about 18 months ago after launching the latest generation of its PS5 console. One said it's being strict about vetting adtech companies, ruling out collection of personal information like emails or names.
Click to shrink...

 

 

LMFAO another retarded FAILPOWER thread