WSJ: Sony Positions Next PlayStation for Hard-Core Gamers, focus on strengthening relationships with large publishers

[Playstation Tablet 1,772]

https://www.wsj.com/articles/sony-positions-next-playstation-for-hard-core-gamers-11561800603

 

So more exclusives. More exclusive marketing deals. Focus on an AAA non indie games. Focus on high end graphics, and production values. Expect PS5 to launch with an exclusive graphics showcase at the very least.

 

 

    Sony sees Microsoft as its main competitor in the next generation, with Google a potential threat in the mid- to long-term as internet technology advances, one company official said.Nintendo Co. isn’t perceived as a major rival, the person said, because its main users tend to be younger than PlayStation’s core demographic.

 

    PlayStation has been one of the most successful mass-market products of the past quarter-century; the PlayStation 4 alone is expected to pass 100 million units this year. Sony’s latest thinking puts less stress on overall sales numbers and more on the most-profitable segment of the market: the devoted fans who buy big-budget titles, such as Bethesda Softworks LLC’s “Fallout” series and Take-Two Interactive Software Inc.’s “Red Dead Redemption.”

 

    A second Sony official said the company believes people buy a videogame console to play graphics-heavy games.
   

 

    Sony is concentrating its attention on large software publishers as it gets ready for the next PlayStation, according to executives at Sony and software makers. In general, publishers want their games on multiple platforms to maximize sales, while console makers look to make deals for exclusive content or an initial period of exclusive sales.

 

    Some executives at smaller game makers say they have felt snubbed by Sony, in contrast to Nintendo. At the Tokyo Game Show in September, Nintendo is supporting events to showcase independent game developers. Sony used to do the same, but isn’t planning to this year, the first Sony official said.

 

    Sony still welcomes games from independent studios, the first Sony official said, but the emphasis is on strengthening relationships with large publishers since resources are limited. The thinking is, the official said, that people buy a console to play high-quality games available only on that platform, not smaller games also available on smartphones.

Edited June 29, 2019 by Team 2019

[JonDnD 2,818]

Lmao Nintendo man babies 

[lynux3 2,247]

All this tells me is $499.99.

[Remij 4,832]

37 minutes ago, lynux3 said:

All this tells me is $499.99.

Sounds like it.

[Playstation Tablet 1,772]

I guess they think they got casuals covered with a 200 PS4.

[Playstation Tablet 1,772]

46 minutes ago, lynux3 said:

All this tells me is $499.99.

This is why Lockhart sounded like a very good idea at first and on paper at least.

[lynux3 2,247]

5 minutes ago, Team 2019 said:

This is why Lockhart sounded like a very good idea at first and on paper at least.

The idea of Lockhart never resonated with me and I've always thought it was a terrible idea. I thought it was interesting though, and even if Microsoft went ahead with Lockhart I would be interested in how developers and consumers responded to it. I think it would have been more costly than just releasing one console in the end.

[Playstation Tablet 1,772]

Just now, lynux3 said:

The idea of Lockhart never resonated with me and I've always thought it was a terrible idea. I thought it was interesting though, and even if Microsoft went ahead with Lockhart I would be interested in how developers and consumers responded to it. I think it would have been more costly than just releasing one console in the end.

The difference is XBox no longer even has a goal of being sales market leader, 499 for Sony complicates things.

[Playstation Tablet 1,772]

All Indies will come to PS4 anyways for a LONG LONG time since they don't even need the power. Sony has no choice but to focus on exclusively AAA games

 

[102020393023445948594 2,223]

Anyone with half a brain is going to get behind PS5.

Sony's marketing is just a cut above. it took them two interviews to outdo MS already and MS had E3 all to themselves.  

Sony's making all the right moves and the only company laying it out clear as day, they're going for the hardcore market, that's it, no bullshit, no confusion.

 

One of the easiest choices ever, PS5 over scarlett all day. This is going to be one of the biggest blowouts in console history. MS, you're going to pay DEARLY for your no exclusives bullshit and betraying your fans. your console business is done, this is it, the checkmate moment.

 

Sony wins.

[102020393023445948594 2,223]

'people buy consoles for graphics-heavy games"

 

"we're going to buy more big budget exclusives"

 

"Indies don't belong on our stage"

 

SONY  

 

Straight for the jugular. MS and their middle of the road budget games, no exclusives, and indie reel E3s.  SHOTS FIRED!

[Playstation Tablet 1,772]

But bu straight to hobo pass

[Playstation Tablet 1,772]

Hopefully Sony moneyhats some more FF7 level games.

[James Skywalker 528]

Sony needs your money.